Posts Tagged ‘Creation Of The Internet’

Saving is for Everyone to Discover

Sunday, October 18th, 2009

Traditionally men were responsible for the finances and the gals watched after the home. With the creation of the internet there is no reason why the entire family couldn’t get involved in the savings. Check out some of the best stores online:

  • Enterprise Car Rental – Enterprise Rent-A-Car is the largest car rental company in North America. We have more than a half million vehicles in our rental and leasing fleet, more than 50,000 employees and over 4,800 locations in the U.S., Canada, Germany, the United Kingdom and Ireland.
  • Gap – Gap Inc. is a leading international specialty retailer offering clothing, accessories and personal care products for men, women, children and babies under the Gap, Banana Republic and Old Navy brand names. Gap brand includes Gap, GapKids, babyGap, GapBody and Gap Outlet.
  • Teleflora – Teleflora has been connecting customers with the nation’s best florists for over 70 years. Each floral arrangement uses only the freshest flowers available and each bouquet arrives in a vase, ready to be enjoyed immediately. Teleflora makes ordering flowers online easy with a wide range of arrangements for every occasion from Valentines Day, birthday, anniversary and new baby to thank you and sympathy—and by offering same-day flower delivery on most orders.
  • Nitro Models – Nitro Models is a retail and mail order supplier of radio remote controlled aircrafts, serving model fans since 1999.

    They cater to just about every type of model including Control Line, Rubber Powered Free Flight, Plastic Models, Model Rocketry, and Wooden Ship Models. They specialize in Radio Control, and in particular R/C model aircraft and helicopters.

  • ESPRIT – Esprit is an international youthful lifestyle brand offering smart, affordable luxury and bringing newness and style to life. Esprit e-shop features women´s clothing, apparel and fashion.
  • Home Decorators – As one of the nation’s largest direct sellers of merchandise for the home, Home Decorators Collection offers customers a vast range of high-quality home décor items such as area rugs, lighting, furniture, window treatments and much more

Finding savings is for everyone no matter the age or sex. The entire family can reap the extra money.

Improve Communication with Your Readers

Tuesday, September 8th, 2009

Calling all journalists and freelance writers, editors and publishers. It is the time to breathe more life into your copy. Turn your articles into living pieces that spark measurable debate, get closer to your readers and engage their mind and soul – we’re talking revolution.

As it was in the beginning

Publishers have for many years relied on letters to get feedback from their readers and although email has opened up this method of communication it is still time consuming and difficult to process with only a fraction of the received correspondence ever being used.

As well as being an overhead for the publisher, to most people it is an unrewarding medium in terms of the amount of effort required and response received, just consider the number of letters that go unpublished and unread.

As it is now

With the Internet traditional methods of communications can be challenged and replaced or complemented with new methods of doing things. The Internet has matured, no longer the preserve of computer geeks but an everyday technology that has been embraced globally, by the young and old, allowing the traditional way things were done to be re-evaluated. Newspapers, trade journals, magazines and ezines now have the opportunity to change the mental process.

When people read an article they often would like to comment, and historically this has required them to feel strongly enough to put pen to paper; or with the creation of the Internet send an email or write a comment. Emails make communication easier but it still takes time to craft an email and time for the majority, is what they haven’t got.

Although interesting a letters page or a list of comments are at best a sample of views or an endless unmanaged list of comments; a letter may be well crafted and well written letter but due to the free text form it is difficult, or near impossible, to measure.

As it should be

Now consider the advantages of linking articles to online surveys where as a publisher you will have the ability to obtain valuable feedback from your readers and in a form that can be easily measured. Just as important as you communicating with your readers is providing your readers with a channel to communicate with you; a method where they know it will count.

Want a snapshot of opinion? Did they like that article? Did the readership agree with what was said or do they have a different view?

Now it’s easy

In the past surveys would have taken considerable effort to design and publish and altogether was a process too long winded and therefore reserved for the niche and bigger topics.

However, using a hosted survey site surveys and questionnaires can be created and published via the Internet by anyone who has a pulse. Professional looking surveys and questionnaires created in minutes that make the perfect complement to articles that prompt opinion and debate.

The advantages over letters, e-mails and comments are that with online surveys all the feedback gathered is properly managed and can be easily measured and online survey websites can provide you with polls, and real time results which you can either keep to yourself or share with your readers.

Link each article to an online survey and not only extend the life of the article as people have a channel to express their views, but involve your readers in the discussion where they now know their opinion will be counted.

You think people will still want to send an email? – not a problem – just include the facility within the survey and get the best of both worlds.

It’s quick, low cost, and easy to do; it will empower and engage the reader, provide first class feedback and having established a communication channel you then have the opportunity to promote other related articles.

Join the revolution and record your opinion of this article here:- Readership Feedback Survey